Presentation Notes - Prognosis = WorkPractice

I recently had the pleasure of listening to Dr. Peter Jones from OCAD and redesign.

He explained the trajectory of user experience design. And this reminded me of the need to ground our work in the daily practices of our users.

Such a grounding can help exclude long-winded discussions about what to do when no one knows the shape of the future we are facing. Respond to needs, incremental change that reflects user demands, and building partnerships is the best way forward.

Then we can draw on our successes to free up resources that a variety of players agree on, rather than dreaming up happy scenarios on our own.